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May 04

“Use the (Social Media) Force, Luke”: how Klout is like midi-chlorians

As a Star Wars nerd, I was all prepped and ready to go for Friday, an unofficial nerd holiday based off a pun: “May the Fourth Be With You.” Unfortunately, Eric T. Tung (@ericttung) at Salesforce’s Radian6 blog already stole my idea for a post on how social media are like the Force. So rather [...]

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May 02

The secrets to Freddie Wong’s social media success

  Meet the true face of @klout. While marketing guys like me struggle to attract followers and leap with every retweet and mention, Freddie Wong (@fwong) dominates more than the arcades. Since this video of his “YYZ” Guitar Hero cover went viral six years ago, Wong has not only created multiple viral videos. He’s created [...]

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Apr 30

Monday Morning Links: #SoSlam wrap-up, LinkedIn, Google+, social media and adoption

As I wrote on Saturday, this year’s Social Slam was a blast. From the affordability to the quality teaching to the food, the Social Media Club of Knoxville did a fantastic job putting on the one-day conference. But as with every conference, not everything went off without a hitch. During Tom Webster’s (@webby2001) keynote address, [...]

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Apr 28

7 lessons I learned from #SoSlam 2012

By the time Social Slam 2012 ended, my hands felt like they were going to fall off. Like the nearly 600 others at the Knoxville Convention Center, I was constantly tweeting, texting and networking, even while guys like @mitchjoel were telling me how attractive data is. It would have been dumb for me not to [...]

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Apr 27

3 things I hope to gain out of Friday’s Social Slam in Knoxville

Seven months ago, I was an unpaid social media intern at a startup, working a part-time job and giving guitar lessons to home schoolers. Today, I work full-time for a marketing firm that is about to launch its biggest business venture. Aside from my financial well-being, not much has changed. That statement may undermine my [...]

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Apr 25

Your new social network is not Facebook, Pinterest, or even Myspace

I’m so sick of hearing about new daily deals sites and social media networks. With the success of the big social networks–Facebook, YouTube, Twitter, LinkedIn (the list goes on)–some folks assume that they can reach the same level of success just by being a social network. Sounds like another dot com bubble burst to me. [...]

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Apr 20

Why did the Huffington Post win a Pulitzer? Good content.

Imagine your blog winning a Pulitzer Prize. For some in the media business, that’s what it was like when the Huffington Post–famous for its content aggregation and use of social media–won its first on Monday. In fact, some people like Slate.com’s Will Oremus are asking if it’s even a newspaper at all. That hasn’t been a [...]

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Apr 16

Monday Morning Links: Google, Obama and the world’s top web brands

It no longer takes a world of effort to connect with people around world. According to Social Media Today’s Brian Solis, the global degrees of separation is shrinking, thanks in large part to the expanding Internet. “Social networking is the new normal,” Solis writes. “No matter where you are in the world, there are social [...]

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Apr 11

7 principles for talking about religion online

Nothing stokes more online flames than religion. I learned this early in my copy writing career when a friend and I, two theology nerds, decided to start a religious blog. At the time, online forums began to enrapture me. I fancied myself an online, 18-year-old William Lane Craig. But I quickly discovered the Internet is [...]

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Mar 28

Takeaways from the SMC Knox spring fling with Ryan Sauers

Tuesday night, I had the privilege of joining Ryan Sauers and the Social Media Club of Knoxville at the Blue Coast Grille Margarita Loft for a wonderful night of learning, networking and free tacos. I’d never been to a SMC Knox event before, and to be honest, nothing frightens me more than flying blind into a [...]

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