As I wrote on Saturday, this year’s Social Slam was a blast. From the affordability to the quality teaching to the food, the Social Media Club of Knoxville did a fantastic job putting on the one-day conference. But as with every conference, not everything went off without a hitch. During Tom Webster’s (@webby2001) keynote address, [...]
Free is the most powerful word in marketing
Twice recently I have stopped my car, turned around and went back to a local business after reading their sign. The first time was after passing a local Burger King, having seen their “FREE fries on April 17th & 18th” sign. I was on my way to a nice resteraunt with my family. But I was [...]
Monday Morning Links: Groupon, job cuts, unemployment, ‘Hunger Games’
Last week was a dreadful week for many in the media business, as three major employers began their attempts to layoff over 3,000 employees. The three major media outlets–Yahoo, CBC and Gannett–began their terminations for a variety of reasons. Yahoo announced that it was going to cut 2,000 jobs to “turn around the pioneering Internet company [...]